{"id":3090,"date":"2026-07-23T04:37:50","date_gmt":"2026-07-23T04:37:50","guid":{"rendered":"https:\/\/trustedmovinggroups.com\/?p=3090"},"modified":"2026-07-23T04:37:50","modified_gmt":"2026-07-23T04:37:50","slug":"the-fight-for-the-future-of-foldable-phones-is-here","status":"publish","type":"post","link":"https:\/\/trustedmovinggroups.com\/?p=3090","title":{"rendered":"The fight for the future of foldable phones is here"},"content":{"rendered":"
\n

What\u2019s the difference between a Samsung Galaxy Z Fold 8 Ultra, Fold 8 and Flip 8? Two fold, one flips and all three unfold your wallet. (Sorry.)<\/p>\n

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Making fun of Samsung\u2019s product names is an old tradition. But what the company announced Wednesday is genuinely new and far more consequential than its usual summer foldable refresh. Apple is expected to unveil its first foldable iPhone in September, and RAM-ageddon continues to drive up all consumer electronics prices. <\/p>\n

<\/div>\n

I spoke with one of Samsung\u2019s top executives about Apple\u2019s expected entry into the market and Samsung\u2019s own seven-year head start. But first, let\u2019s break down the differences among the three devices, so you don\u2019t have to run the product names through a Samsung-to-human translator.<\/p>\n

New shapes.<\/strong> Sure, there are small differences among the three phones, but shape is the biggest. <\/p>\n

Galaxy Z Fold 8:<\/strong> The \u201call-new\u201d Fold opens like a children\u2019s book or a passport, revealing a wider main landscape display with a 4:3 aspect ratio. Think classic Hollywood. It starts at $1,900. <\/p>\n

Galaxy Z Fold 8 Ultra:<\/strong> This one opens more like a tall pamphlet. It keeps the narrower, more vertical shape of Samsung\u2019s previous Fold design. It also now has a ginormous battery. It starts at $2,100.<\/p>\n

<\/div>\n

Galaxy Z Flip 8:<\/strong> This one folds vertically, like the flip phones of the early 2000s. It starts at $1,200. <\/p>\n

All of these phones ship Aug. 7.<\/p>\n

The most interesting is the new Galaxy Z Fold 8 \u2014 or what Samsung probably should have just called the Fold Widescreen. (Seriously, drop the Z, Samsung. The Z stands for \u201czero reason to keep it.\u201d) It opens into a wider, more tablet-like display that\u2019s better for watching videos. Apple\u2019s first foldable iPhone is rumored to have a similar shape.<\/p>\n

When I asked Drew Blackard, Samsung\u2019s senior vice president of mobile product management, whether the Apple reports influenced the redesign, he said it was driven more by user experience. \u201cMedia consumption has really changed a lot since the first one we launched\u201d in 2019, he said.<\/p>\n

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Samsung is keeping the taller Fold 8 Ultra around as a more productivity-focused device. In other words: one Fold for watching, another Fold for working and a Flip for pretending it\u2019s 2005 again.<\/p>\n

New prices.<\/strong> Blackard said the Fold 8 Ultra and the Flip 8 are each $100 more expensive than their predecessors. Both come with upgrades. The Ultra, for instance, has a larger battery \u2014 but he said rising RAM and storage costs were a \u201cbig driver\u201d of the increases.<\/p>\n

<\/div>\n

\u201cIt\u2019s the big challenge right now,\u201d he said, though he suggested many U.S. buyers may not feel the full hit as carriers launch deals and other creative ways to hide it in the bill.<\/p>\n

New competitor. <\/strong>Looming over the entire announcement is Apple\u2019s entry this fall. While Samsung has been betting for the last seven years on phones that expand into tablets, Apple will be making the same sell in whatever Apple way it devises. <\/p>\n

Asked about the competition, Blackard touted the lead Samsung has in improving the durability, design and functionality. He also speculated that \u201cthey\u2019ll probably have one form factor, and we\u2019re excited to be offering three now.\u201d <\/p>\n

I don\u2019t know, seems like only a matter of time until Apple gives us the iPhone Fold, Fold Pro and Fold Pro Max.<\/p>\n

Joanna Stern is NBC News\u2019 chief tech analyst and founder of <\/em>New Things<\/em>, a new independent media company that covers consumer technology. A version of this article first appeared in her New Things newsletter.<\/em><\/p>\n

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Samsung has owned the market for foldable phones. Now Apple is getting in on it. NBC News chief tech analyst Joanna Stern breaks it down.<\/p>\n","protected":false},"author":1,"featured_media":3089,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[64],"tags":[],"class_list":["post-3090","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-gadgets"],"yoast_head":"\nThe fight for the future of foldable phones is here - Trusted Moving Group<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/trustedmovinggroups.com\/?p=3090\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The fight for the future of foldable phones is here - Trusted Moving Group\" \/>\n<meta property=\"og:description\" content=\"Samsung has owned the market for foldable phones. 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